Building your brand with Instagram
Your brand is what sets you apart from all the other businesses in your industry offering similar products and services. If you want to beat out the competition, you’ll need to have a strong brand, both in your salon, spa or clinic, and online. Social media allows us to connect with clients on a more personal level, so it’s important not only to have a great visual style to your brand but also to understand the voice and personality behind it. Continue reading…