Key performance indicators (KPIs) are important for any type of business, but they’re what enables the hair and beauty industry to truly thrive.
Without clear goals, targets and indicators of business performance, it’s difficult to know where your business stands, and how to achieve the growth and profitability you desire.
Does your salon, spa or clinic have the wow-factor?
Client experience is important for the hair and beauty industry for many reasons. It has the potential to set your business apart from your competitors, keep your clients coming back, enhance your reputation and make you more successful.
Choosing software for your salon or spa is a big decision. You’ll rely on it to help your business function on a day-to-day basis, as well as supporting your business as you grow, so it needs to have all the functionality you need.
The average client spend for hair and beauty in both New Zealand and Australia is constantly increasing, and reached an all-time high following lockdown restrictions in Q2 2020, which remained elevated in Q4 2020.
We delved deep into the data to find out what’s behind the increasing client spend, and how you can use this information to increase client spend for your own salon, spa or clinic.
When we called Studio 31 to chat about our Forms feature, a cheerful voice answered the phone with “It’s a great day at Studio 31, you’re speaking with Kaaren”. It was immediately clear that Studio 31 puts a lot of care and love into their client experience. Continue reading…
We recently stopped by for a cuppa at Auckland’s Dry & Tea – part blow dry bar, part tea house – which serves more than 16 different types of tea alongside its extensive list of hair and beauty services.
We sat down with Tane Tamoana, Creative Lead of Dry & Tea Australia and New Zealand, and spoke about what has made the business model so successful.
Watch Dry & Tea’s story in this short video, and read on for the full interview.
If you want to get started with taking deposits for bookings made online for your salon, spa or clinic, we’ve got some tips to make it easy!
This short guide covers how to choose your deposit value, decide on your cancellation policy, and set up deposits using Kitomba Salon and Spa Software.
Continue reading…
In many salons today, the skill of putting hair-up is optional, and not an essential part of being a hairdresser. Continue reading…
If you have more money coming in than going out – you’re making money. It sounds easy right? But how do you know exactly how much money you’ll need to meet all of your expenses, and when exactly you’ll start making a profit?
Client no-shows cause inconvenience, stress and lost revenue. They’re an issue for many salons, spas and clinics and can stand in the way of your success.
So what can you do to prevent no-shows in your business?
Here are 11 things you can start doing today to reduce no-shows and keep your appointment book full.
Continue reading…
